The most powerful way to get your work out successfully and Brand it properly is through Video. Why, because "Video Is Viral."Being a Videoographer has it's responsibilities, even if your creation is an "interpretation." Using others photos or Artwork for example, must contain somewhere their name, using someones Music must contain their name and or production home if required (especially an independent). Tools of the trade are actually quite easy to use, the Technology for creating Videos is kinda cool, but if you want to keep your Friends and or Clients happy, editing the Video to fit the Artist demands better be in place.
Professionalism and competition pretty much demands that one seeking a profession in this line of work, adhere to what the Client or creator of said Music or Video project needs. A consistency of materials is also needed. This consistency shows up in editing, too many Intros or End Tags for instance, can throw the viewer completely off. A standard, recognizable intro, or even End Tag consistently placed works wonders. A Lecture Video for instance would have a clear cut End Tag that can be placed at the beginning or end of a Video. 10 to 17secs of pure free advertising I say is cool! Something clearly that makes YOUR WORK noticeably YOURS.
